Three negative factors of SEO

In today’s post let us focus on the negative aspects, because over the past months I have written about some of these negative aspects of SEO in great detail.

Indexing negative factors

Number of words in the URL - According to the study of SEOmoz, one aspect (obvious) negative index is the number of keywords in the domain. For example, the domain “ganhardinheiro.com” may have advantages over the domain “comoganhardinheiroonline.com.” In this respect I had asked to include keywords in the URL was still important, and one reason is the question many times, to include key words, we get an area longer. By the way, and associated with the number of words in the field, including more than a “dash” is also considered a negative factor.

Charging time -

Although a factor of less importance, sites that tend to load faster indexing rather than the slower ones. It was with this factor in mind I wrote about, and installed the Total Cache WP blog. I call once again to note that there may be a cause / effect relationship between loading time and better indexing, but the reality is that it is a faster loading time is a factor in common in sites with better indexing.

Many Adsense ads

The SEOmoz study showed that a relationship exists between the amount and location of Adsense ads and site indexing in search engines. The greater prominence and the greater the amount of Adsense ads, the worse the indexing of your site.

Is there a direct relationship between so the excessive number of Adsense ads (especially when located above the fold or above the content) and a penalty in search engines? The answer to the question is not obvious, but the amount of Adsense ads (banners or other type) can well be used by Google as a “signal” the quality of the site. Especially since the Panda , in which Google tries to increasingly differentiate the content of which is “good” and “bad” quality.

Percentage of links that follow

The study reveals that SEOmoz sites where a high percentage of links that point to the site are follow tend to be penalized. For example, if a site has 100 links from other sites, and 99 of these links are to follow and only one of the links is nofollo w, then the site is likely to be penalized.

This has its logic. Normally, when a webmaster looking for links, and buy for example 100 links, buy links will always follow . So when a site has a disproportionate number of links follow this could be an indication that the links to this site have not been acquired in a “natural”.

In December last year I had already called attention to the link building strategy must be “imperfect,” with a need for diversity in the anchor text, links the origin and variation of PageRank, just to name a few. To this list we now add the diversity of links follow and nofollow .

What do you think?

Agree that these factors are negative, or mostly there is a relation of cause and effect? What other downsides are missing in this list?

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